My brother and I have experienced this first-hand since we began travelling to more remote destinations from 2016 onwards — the Galapagos, Cotopaxi, the Amazon...

🚀 We believe in going to market quick, failing quick, and learning fast. That philosophy led to the development of the world’s first 100 percent...

In modern hospitality, premium sustainable hotel slippers are no longer a nice-to-have. As hotels respond to rising expectations around comfort, design, and sustainability, this once-overlooked...

At FITUR Madrid, Primal showcased sustainable hotel slippers made from circular cork, helping hospitality brands reduce waste without compromising comfort.

Primal Fløps are the world’s first fully biodegradable flip flops, designed for cloud like comfort without plastic waste. Soft, supportive, and irritation free, they offer...

Introducing our first fully circular cork collaboration with Droppie At Primal we are on a mission to create footwear with maximum comfort and a minimal...

We are pleased to announce our investment in Primal Soles. Primal Soles is a circular footwear company developing fully recyclable slippers and insoles made from...

What Primal Does Primal develops fully circular and biodegradable footwear designed to close the loop in the footwear industry. Through innovative material science and responsible...

Industrial Circularity in action On July 2, 2025, Amorim Cork Solutions welcomed Primal Soles to mark an important milestone: the first official collection of slippers...

We have been nominated as a finalist for the Wolfgang Neumann Sustainability Leader of Tomorrow Award 2025   Led by David Even, Primal Slippers is...

Who knew that harvesting a natural resource could have a hashtag#netpositive outcome for nature? 🌿Cork - or Quercus Suber - is one of those rare...

Something seemingly so simple yet something that until now had never been done before: to endlessly recycle single-use slippers from a naturally regenerative resource. Hotel...

Every year, billions of plastic insoles and hotel slippers are burned or dumped in landfills worldwide after use. Dutch start-up Primal Soles replaces these disposable...

Hij verdiende leuk geld, maar toch vond David Even (34) dat niet bevredigend genoeg. Op 29-jarige leeftijd gooide hij het roer om. Hij ging weer...

Past winners of FT Responsible Business Education awards, including academics and MBA alumni, have not rested on their laurels in seeking to progress their ideas...

In today’s world, hotels, spas, airlines, and other service industries are increasingly called to adopt sustainable practices. The future of business lies in sustainability, and...

As we approach the debut of our highly anticipated Primal Slippers at the #1 Greenest Hotel in The Netherlands, Hotel Jakarta by WestCord, we are...

The paradox of progress is alive as ever. Primal joins a long list of sustainable startups and global initiatives on the path to prosperity for...

Hotel Jakarta by WestCord Hotels becomes the first hotel in the world to fully implement 100% circular hotel slippers in all their rooms.

    With the aim of achieving a regenerative economy by 2030, I4N explores ways to overcome barriers hindering the integration of nature-positive solutions across...

G7 leaders recently announced that “our world must not only become net zero, but also nature positive, for the benefit of both people and the planet.”  ...

Committed to presenting the most sustainable and innovative solutions for the footwear industry, Primal Soles has launched the Primal Slippers, sustainable and recyclable slippers for...

  Primal Soles takes carbon-negative steps towards a sustainable future   Primal Soles is on a mission to trample tradition in hotels and the wider...

Primal Slippers At Primal Slippers, we’ve developed the world’s first circular, 100% recyclable hotel slippers. Our product is crafted from naturally regenerative Mediterranean cork and...

This year, Primal Soles is thrilled to be attending Slush in Finland!As one of the world’s premier startup events, Slush gathers entrepreneurs, investors, and industry...

We’re proud to share that Primal Soles is now officially B Corp Certified! 🥳 This milestone holds special meaning for me, Jeremy Even, as my...

Every year, billions of synthetic shoe insoles end up in landfills. David and Jeremy want to change that. They have created circular cork shoe insoles;...

Could these recyclable insoles transform shoe manufacturing? Our footwear is responsible for 1.4 per cent of all global greenhouse emissions, mostly due to material extraction and...

One of the major privileges of being an entrepreneur is to be able to bring people together. I, for the better part of the last...

A gathering for fashion innovators, sustainability advocates, students and researchers interested in sustainable and ethical fashion. Aftermovie Just Fashion Transition Symposium Erasmus Universiteit Rotterdam from...